The Way I Work
I’m Max. I work with a camera, but I’m not only after what looks good. I care about what an image can say when it’s done right: a clear idea, an honest feeling, a moment that doesn’t need to be forced.
I shoot and film for brands, places, and people. I work in food, tourism, fashion, and social media. What I like most is when there’s a story behind what we’re showing — when the job isn’t just to show, but to say something.
I don’t follow a fixed formula, but there’s one thing I know for sure: I take each project seriously, and I make sure what I deliver makes sense. Visually, yes. But also, humanly
